Seats are Limited At New Stadium

By Neven Middlesby

Dallas Cowboys owners Gene and Jerry Jones, along with their family, today announced the Dallas Cowboys Art Program, an ongoing initiative to commission contemporary artists to create monumental, site-specific installations for the recently completed Cowboys Stadium.

The program launches with-- commissioned artworks, which will be installed in prominent locations throughout the Stadium. Franz Ackermann, Annette Lawrence, and Olafur Eliasson are among those who have created new work for the program.

The retractable-roof stadium has capacity of about 100,000 for football, with 300 luxury suites. The Cowboys play their first game in the new stadium on Aug. 21, facing Tennessee in a pre-season matchup.

A number of the commissions wrap around stadium walls. Others are located in entryways and will be visible to fans seated in the stadium. Artists have already begun working with construction crews to install their works, most of which will be in place for the first regular-season game on September 20, 2009, against the New York Giants.

In addition to being the new home of the Dallas Cowboys, the stadium will host the 2011 Super Bowl, the 2010 NBA All-Star Game, and the 2014 NCAA men's basketball Final Four as well as concerts, special events, and high school and college football games. Jerry Jones may have just topped booking U2 this fall.

An Art Council of noted curators and collectors is serving as an advisory committee to evaluate and recommend artists and their works.

Its members include: Michael Auping, Chief Curator, the Museum of Modern Art, Fort Worth; Charlie Wylie, Lupe Murchison Curator of Contemporary Art, the Dallas Museum of Art; and Texas-based collectors Howard Rachofsky and Gayle Stoffel. Mary Zlot of the art advisory firm Mary Zlot ... Associates is providing counsel on the program.

The Art Program also encompasses acquisitions of work for existing sites by Doug Aitken, Wayne Gonzales, Jacqueline Humphries, and a second work by Eliasson. - 31493

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